Technical and Subject Matter Experts

ECostello_400x400Elizabeth Costello, MPH,
is a Technical Adviser for CBA@JSI, where she works with the CBA@JSI Trainers and Subject Matter Experts to create web-based training modules and to support the implementation of online training and technical assistance delivery. Elizabeth has more than nine years of experience in communications, new media and website production, and elearning development. At JSI, she has helped to develop a variety of in-person and web-based trainings and tools for HIV prevention and AIDS service providers on topics such as social media, monitoring and evaluation, and HIV medication adherence. She also produces videos and podcasts and manages websites for a variety of state and federal clients. Elizabeth has a Masters in Public Health from the University of Arizona.

Michelle Samplin-SalgadoMichelle Samplin-Salgado, MPH, has more than 16 years of experience in communications, public health, project design, management and evaluation. Michelle is currently the New Media Strategist for, a federal website portal for HIV/AIDS information. In this position, she is responsible for developing, implementing, and evaluating all new media activities for the website. As the Communications and Web Specialist for the Ryan White HIV/AIDS Data Training and Technical Assistance Cooperative Agreement, Michelle oversaw the design and development of eLearning training modules. In addition to this work, she has consulted on several projects to assess the monitoring and evaluation of communications strategies. Prior to joining JSI, Michelle was the Communications Manager for the Harvard Center for Cancer Prevention at the Harvard School of Public Health, where she was responsible for the implementation and evaluation of all web and print activities, media campaigns, and community outreach. As a co-instructor at Boston University School of Public Health, she has assisted in the curricula development and implementation for the Designing and Evaluating Websites for Public Health Interventions course. She has designed and developed online and print materials to recruit and retain study participants for clients including Duke University, Massachusetts Department of Public Health, Harvard School of Public Health, and Brigham and Womens’ Hospital. Michelle has a Masters in Public Health from the University of Hawaii at Manoa, is fluent in Spanish, and was a Peace Corps Volunteer in Ecuador.

Rudy VegaRodolfo Vega, PhD, is a Technical Advisor for M&E and Behavioral Sciences with CBA@JSI. He has extensive experience in program evaluation, and capacity building assistance. Dr. Vega is in his sixth year as a senior evaluator and capacity building assistance provider to those HIV/AIDS prevention service organizations that are funded by the Centers for Disease Control. Since 2008 he has been the senior evaluator and capacity building assistance provider to the Border Health Foundation, a community-based organization that provides teenage pregnancy prevention services to over 3,000 students per year in Yuma County Arizona and the adjacent Imperial Valley County in California. Between FY 2006 and FY 2008 he was a senior evaluator for the Health and Human Services, Office of HIV/AIDS Policy.

Dr. Vega also conducted a similar evaluation for the Human Resources Services Administration HIV AIDS Bureau (HRSA/HAB). He designed, implemented, and reported on a qualitative impact evaluation of 22 HRSA/HAB programs funded by MAI. In these projects Dr. Vega has been responsible for overall leadership on the evaluation, directing development and implementation of formative, process and outcome evaluation, deliver capacity building and technical assistance services. Through these experiences Dr. Vega has acquired widespread knowledge and extensive experience in developing logic models, mixed methods analysis, literature reviews and development of evaluation instruments leading development of consensus documents or recommendations.

He is a member of the board of director of the National minority AIDS Council and of Summersearch, a leadership development program that provides ongoing and long-term support to low-income high school students.

Liesl BradfordLiesl Bradford Lu, MS, is a Curriculum Developer with CBA@JSI. She brings 11 years of experience in health communications, program planning, training, TA, evaluation, and curriculum development across key public health areas including immunization, health IT, tobacco control, and HIV/AIDS. She is experienced in engaging and communicating with key stakeholders to translate policy into programs and promote population-based health initiatives as well as targeted campaigns. At JSI, she currently serves as an Activity Manager on the ACE TA Center where she oversees and develops training and TA of Ryan White HIV/AIDS Program providers for the Human Resources Services Administration HIV /AIDS Bureau (HRSA/HAB). She also monitors health IT grantees and develops videos to highlight their successes. As the Roll-Out Coordinator for the Massachusetts Immunization Information System (MIIS), Liesl provided TA to health care providers to report immunization data to the Massachusetts Department of Public Health. She developed the pilot and statewide roll-out approaches and the associated training curriculum for providers including training videos, job aides, and workflows.

Prior to joining JSI, Liesl assessed the promotion materials and activities of the HIV Rapid Test in Afro-Honduran communities in Honduras and developed recommendations to overcome barriers to access. For the Boston Public Health Commission’s Smoke-Free Homes Initiative, Liesl researched and evaluated materials to create the program content and website layout. She then designed a New Media Strategic Communications Plan to further outreach to targeted audiences.

Liesl received her Master of Science from the Harvard School of Public Health with a focus in health communication, organizational management, and program planning and evaluation.

Molly Higgins-Biddle, MPH, is an Evaluation Associate for CBA@JSI, where she collects and analyzes data to assess the quality of services provided by the CBA@JSI team. She currently serves as an evaluator for the Title X National Training Center on Quality Assurance, Quality Improvement, and Evaluation project where she is conducting a national evaluation of the five Family Planning National Training Centers and their training activities. Molly also regularly conducts quantitative data analysis in SAS using advanced statistical methods. As a follow up to JSI’s 2009 comprehensive survey of people living with HIV/AIDS (PLWH) in the Boston EMA and Massachusetts, she conducted analyses focusing on the unique needs of PLWH over age 50 and PLWH with mental health and/or substance abuse issues. She received her MPH in Biostatistics from Boston University School of Public Health.